Last updated: September 3, 2013
Our Commitment to Privacy
We value your privacy and we recognize the need to provide additional privacy protection for children on the Site. Our privacy practices are guided by the United States Children’s Online Privacy Protection Act of 1998 (“COPPA”) as well as data privacy laws in the United States. Younger visitors should always check with their parents or guardians before entering information on any website and we encourage families to discuss their household guidelines regarding the online sharing of personal information.
Consent to Use Data
Information We Collect
For the effective operation of the Site, we may collect two categories of information: anonymous and personally identifiable. Anonymous information cannot be connected to a specific individual, and we may collect anonymous information that includes data about your hardware, software, network data, IP address, time of visit, and application usage information including pages visited, and time spent on a page. In addition, all information that is automatically submitted by your browser is anonymous and may be collected by us. Personally identifiable information specifically identifies a user and may include name, address, zip code, school, classroom, grade, gender, user name and password, email address, assessment data, such as reading level, or anything else reasonably required to effectively operate the Site. The primary types of personally identifiable information we collect are as follows:
- Registration Information: We collect the information you provide about yourself, such as your name, teacher, school, classroom, address, zip code, email address, date of birth, or other profile information, if you register for the Site.
- Transaction Information: We collect transaction information you provide when you request information or purchase a product from us including your contact information, payment information and payment history.
- Information on Registered User Forums: We collect information you provide in forums on the Site.
- Information on User-User Associations and User-School Associations: We collect information sent between users such as student-teacher associations and user-school associations using our message, chat, post or similar functionality, where we are permitted by law to collect this information.
- Location Information: When using the Site, you may also voluntarily provide certain other personal information and content, such as locations and activities, which will be publicly displayed to other users and on third-party sites and services in accordance with your settings.
- Activity Information: We may collect and store information related to you and your use of the Site such as your browser type, IP address, unique device identifier, phone numbers and names of businesses you call through the Site, requested URL, referring URL, browser language, the pages you view, and the date and time of your visit.
How We Collect Your Information
- We collect information you provide to us when you register with us, participate in activities on our sites and applications, participate in registered-user forums, or request information from us or otherwise interact with us.
- We collect information through technology, such as cookies, flash cookies and web beacons.
- We acquire information from other trusted sources to update or supplement the information you provided or we collected automatically. Local law may require that you authorize the third party to share your information with us before we can acquire it.
How We Use Collected Information
We may use your anonymous information to bring you the best possible service and improve our platform.
We may collect and store personally identifiable information to provide the Site and features requested by you. For example, we may use your information to:
- Provide the Site and features requested by you,
- Facilitate your participation in reviews through the Site,
- Improve the Site,
- Improve the usability of products offered through the Site,
- Prevent fraud,
- Access controls (e.g., limit what information is visible to certain users),
- Personalize content and advertising that may be of interest to you,
- Conduct marketing research,
- Send marketing information to certain user types,
- Respond to your inquiries,
- Communicate with you about your account,
- Provide you with ACIAS related information,
- Send you electronic messages or updates,
- Generate user history and data on your participation in activities through the Site,
- Generate statistics on usage of the Site, and
- Provide other users feedback on your participation in activities.
By using the Site, you understand and agree that we may use your information for the purposes described above.
Information We Collect from Children
COPPA requires that we inform parents and legal guardians about what information we collect from children, how we collect, use and disclose personal information from children less than 13 years of age and that we obtain the consent of parents and guardians to collect, use and disclose personal information from children less than 13 years of age. Below we explain how we comply with COPPA. Also, when we use the term “parent” below, we mean to also include legal guardians.
- What types of personal information do we collect about kids? In order to participate and interact with the Site, users, including children, must register for the Site and disclose personally identifiable information as part of the registration process. If you are a minor (under the age of 18) you may only use the Site and disclose personally identifiable information with your parent’s express consent. ACIAS collects limited personally identifiable information from children. The only information we collect from children during our registration process is child’s name, parent’s email address, school, grade level, teacher, classroom, zip code, book content preferences, username and password, and date of birth. We collect birth dates to validate the ages of our users, including children. Note that all websites that are directed to children less than 13 years of age are prohibited by law from conditioning a child’s participation in an online activity on the child’s providing more personal information than is reasonably necessary. In the course of a child’s participation in the Site, the child may provide us additional personal information about himself or herself, such as through email communication with teachers, posting on message boards, and other similar activity. If a parent allows us to collect personal information about their child, we may link certain information collected through technology to that personal information.
- How Do We Use and Share the Personally Identifiable Information That We Have Collected About Children? If a child registers with the Site, we use the parent’s email address to notify the parent of the child’s registration (as described in detail in number 3 immediately below). Personal information regarding a child may be collected and used to enable a child’s participation in the Site and interactive features, such as sending email, posting on message boards and other similar activities. These activities may involve disclosure of a child’s personal information to third parties, in particular the child’s teacher or school. In addition, we may share a child’s personal information with third parties to the extent reasonably necessary to: protect the security of integrity of the Site, to take precautions against liability, to respond to judicial process, or to the extent permitted under provisions of law, to provide information to law enforcement agencies or for an investigation related to public safety.
- How Do We Notify and Obtain Consent From Parents For the Collection of Information From Their Children?
We collect personal information from children when they register for the Site. Before allowing a child to use these features, we send an email to the child’s parent requesting the parent’s affirmative consent to the child’s participation. If the parent responds by email and gives such consent, we then follow that communication with an email confirmation to the parent and allow the child to participate in the activity. If the parent refuses to allow the child’s registration or entry, we delete the child’s information from our database. Once a parent permits a child to register, the child will be able to participate in the features of the Site without any further notification to the parent.
Before allowing a child to use a feature of our Site that might result in disclosure of the child’s information to third parties we require a high level of verification to confirm that the parent has given permission for the child’s participation in such features. For example, we may require a parent to provide us credit card information or return by postal mail or email a signed consent form.
- How Can Parents Access, Change or Delete Personally Identifiable Information About their Children? At any time parents can refuse to permit us to collect further personal information from their child and can request that any personal information we have collected be deleted from our records. We use the following method to allow parents to access, change or delete the personally identifiable information that we have collected from their children.
- A parent can contact our customer service department to access, change or delete the personal information that we have collected from his or her child by sending an email to email@example.com. Please include the child’s member name and the parent’s email address in the email so that we can better assist you with your inquiry or request.
1555 Broadway Street, 3rd Floor
Detroit, Michigan 48226
We will not share your personally identifiable information with third parties, except for your child’s teacher or school. We may share anonymous information with third parties for research and marketing purposes if it is not traceable to you (e.g., in an aggregated format). We do not share your personally identifiable information with other third-party companies for their commercial or marketing use.
When required by law enforcement or judicial authorities to provide personally identifiable information, we will provide this information. We may also release any type of information to law enforcement agencies or third parties if we feel it is necessary to protect the safety and welfare of individuals.
Opt Out Abilities
We aim to protect your information through firewall and password protection systems. Only authorized individuals have access to the personally identifiable information provided by our users. From time to time, we review our security procedures to consider appropriate new technology and methods. We do not, however, guarantee that unauthorized or inadvertent disclosure will never occur.
Our servers and data centers are located in the United States. If you choose to use the Site from outside the United States, then you should know that you are transferring your personal information outside of your region and into the United States for storage and processing. By providing your personal information to us through your use of the Site, you agree to the transfer, storage, and processing in the United States. Also, we may transfer your data from the United States to other countries or regions in connection with storage and processing of data, fulfilling your requests, and operating the Site. You should know that each region can have its own privacy and data security laws, some of which may be less stringent as compared to those of your own region.
Transfer of Customer Information
Questions and Comments
1555 Broadway Street, 3rd Floor
Detroit, Michigan 42886